Persistent Forecasting of Disruptive Technologies Alberto Valín Fernandez Rather than re-telling brand success

Rather than re-telling brand success stories or re-hashing long-standing marketing principles

Este libro reúne un conjunto de trabajos que revisan el impacto de los aportes de Friedman en distintos ámbitos

Jaime Fernández Garrido)

También se incluye una revisión histórica de las normas e instituciones

Persistent Forecasting of Disruptive Technologies Alberto Valín Fernandez Rather than re-telling brand successPersistent Forecasting of Disruptive Technologies Technological innovations are key causal agents of surprise and disruption. In the recent past, the United States military has encountered unexpected challenges in the battlefield due in part to the adversary's incorporation of technologies not traditionally associated with weaponry. Recognizing the need to broaden the scope of current technology forecasting efforts, the Office of the Director, Defense